http://markmaunder.com/2010/does-your-startup-pass-the-sleep-test/
...and since reading it a little idea has been revolving in the back of my head. How to earn revenue whilst I sleep like a baby. The first thought was to sell themes that can be edited by the client....but that goes against every designer instinct to create unique and tailored designs for the client. So how to create that revenue without having to do very much....which is what lead to the swirling thought that's still trying to clarify itself....creating websites that a paid for on an ongoing monthly basis rather than one singular lump sum....
I'll get back to this once the mist clears...
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